iQ Agility Font

July 20th, 2009

I know that I’m a little internet-late to this party but the iQ Agility Font is a really cool project. The Belgian advertising agency Happiness Brussels asked Pierre Smeets and Damien Aresta of pleaseletmedesign to create a typeface with a Toyota iQ. They collaborated with Stef van Campenhoudt, a pro race pilot, who had to drive all the characters with the iQ. Zachary Lieberman wrote a custom software to track the movements of the car and translate them into single characters. Of course you can download the font for free here. You can find some making of pictures in this Flickr set.

iQ Agility Font

iQ Agility Font

iQ Agility Font

iQ Agility Font

iQ Agility Font

iQ Agility Font

6 Responses to “iQ Agility Font”

  1. Justus Says:

    Who knows Robin Rhode and his work with the new BMW Z4 is liked to give a pleasant smile about this idea but anywhere nice font and admittedly a nice idea.

  2. El coche que creó una tipografía at Un Mundo Libre Says:

    […] today and tomorrow | i love typography Enviar a menéame | Enviar a […]

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  5. Ice Says:

    extremely cool :)

  6. SHARE Street Art Overdrive - Page 2 - Tilted Forum Project Discussion Community Says:

    […] the font for free HERE. You can find some making of pictures in this Flickr set. [todayandtomorrow.] + [vimeo.] __________________ * If I have been of service, if I have glimpsed more of the […]

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