iPad Light Drawing – Making Future Magic
September 14th, 2010Dentsu London, a creative communications agency, collaborated with BERG to visualize their “Making Future Magic” strategy in a movie. They decided to make a stop motion animation with light drawings made with an iPad. The result is amazing! At the beginning they explain the process, but the real video starts at 1:40.
Some tests.
September 14th, 2010 at 10:47 pm
Great!
September 14th, 2010 at 11:23 pm
Such an amazing example of what happens with new things + new technology. Looks fancy and nice, but says absolutely nothing. Viva the content-less generation.
September 15th, 2010 at 1:19 am
amazing !!!!
September 15th, 2010 at 10:34 am
[...] via todayandtomorrow.net [...]
September 15th, 2010 at 1:26 pm
[...] From today and tomorrow. [...]
September 15th, 2010 at 4:21 pm
[...] found on todayandtomorrow.net Category: [...]
September 15th, 2010 at 4:34 pm
[...] Rysowanie światłem + XXI wiek + fajny gadżet z dużym ekranem + kilka kreatywnych umysłów. Making Future Magic. [...]
September 15th, 2010 at 10:08 pm
So brilliant it gave me shivers!
September 16th, 2010 at 1:15 pm
Idea is better than the execution, unfortunately. Earnest ad types trying to imbue meaning to a meaningless tagline, with a resulting movie that is too long. The stills look better than the final piece.
September 22nd, 2010 at 10:29 am
[...] Vía: todayandtomorrow.net Comments (0) [...]
September 24th, 2010 at 12:25 pm
[...] and Tomorrow reports a neat new stop motion animation by Dentsu London and [...]
September 27th, 2010 at 7:32 pm
Simple ideas can lead to great results. This is a good example of that.
October 27th, 2010 at 9:51 am
[...] Today & Tomorrow, Dentsu London, [...]
November 24th, 2010 at 7:03 am
[...] Dentsu London es una agencia de comunicaciones creativas. Tal agencia colaboró con BERG tpara unos visuales para una película llamados “Making Future Magic” . Para realizar el visual decidieron hacer una animación en Stop Motion con dibujos de luz procedentes de un iPad. El resultado es Impresionate: mital holograma, mitad magia. En el video se explica todo. Vía: T&T [...]