The Turn is a new interactive website by the multi-media artist & singer Fred Viola, you probably know his “The Sad Song“. It’s been a while since I’ve spend more than 10 minutes on flash website, so that is quite an achievement. Visit it now!
Just like the last 3 years, the Web Trend Map 2009 by the Information Architects gives you the perfect overview of the internet. They mapped the 333 most influential web domains and the 111 most influential internet people onto the Tokyo Metro map. The height of a station refers to its traffic, revenue and trend. Its width represents the stability of the company behind the domain. If it is possitioned on a main line then it is a classic site and so on.
It is nice to see how they add more info over the years. The only minus is the black layout.
Glitch Browser is a website that lets you browse other websites. The only catch is that the Glitch Browser filters out all of the images and manipulates them just a little. This should be a default functionality of every web browser.
Uniqlo is one of those brands who always have top notch online specials. Uniqlo March is their latest campaign for their shirts collection. You can see 33 models on a never-ending march. Each meter the models march virtually during a visit on the website, is added to a counter. You can zoom in and out, adjust the speed, make them do things. Of course you can also see the products and buy them. If you want you can also join the march as a model. But if you’re not in Japan, you might join the virtual Tokyo March with Google Maps. This website shows you all the features of the website and gives you some more background information.
It is probably no suprise that I mention the new adidas Y-3 Spring / Summer 2009 campaign. The adidas Y-3 website is one of the few websites out there, where you can expect a very nice relaunch twice a year. It’s a fashion brand after all.
They have choosen to use the surveillance cameras kind of look for the website and the campaign video. If you are a regular here, you’ll have noticed that digital glitches are my thing. The Y-3 products are still quite different than the new adidas SLVR collection, they are more true fashion. I’m not a expert, but some of the women’s footwear designs look quite fresh.
But be warned, the website is quite heavy and will take some time to load.
“The Zodiac Race” is an animated film which is a part of the “Cycle of Life” campaign for Onitsuka Tiger‘s 60th birthday. It tells the legend of the Zodiac Race: 13 animals raced each other for one of the 12 spots in the Zodiac calender. The race takes place on an island shaped like an Onitsuka Tiger sneaker, which features many Japanese landmarks. The landscape doesn’t just exist as a 3D world, it is actually based on a real 1 meter big model. The excellent animation work was done by PandaPanther, the campaign was developed by Amsterdam Worldwide.
It’s been a while since I posted a website, but Caio Lazzuri from Goodby, Silverstein & Partners San Fancisco pointed me to their Plug Into the Smart Grid website. It is a campaign website for General Electric Smart Gird, it’s all about energy management. The 3D infographics are just stunning!
But the bonus is the augmented reality feature. Ok, it’s just a visual gimmick, but it’s one of best online implementations I have seen till now. You can choose between 3D wind turbines and 3D solar panels. A 3D scenery expands in your hands and is completely animated. It’s nice to see this technology in a corporate website without any weird plugins besides the Flash Player.
They’ve used the opensource Flash library FLARToolKit, which really deserve its credit.