today and tomorrow

‘Faces And Laces‘ is sneakers and streetwear show in Moscow. Gosha Rubchinsky made this mask with Nike Air Max sneakers, inspired by teenage boys who sniff glue.
found at Diane, A Shaded View on Fashion

Today I finally had the time to visit the new adidas concept store No.74 in Berlin. Its name is quite self explanatory … its location is in the Torstrasse 74. At the moment they only have the adidas Y-3 spring summer collection, in May and June they will have selection of adidas Originals. From July on, they will have a wider product range with limited editions and special items related to Berlin. You may also expect a China like market shop interior in the coming months, hence the olympics. Definitely a new spot on my Berlin tour.

Every single season, adidas Y-3, adidas’ coopertation with Yohji Yamamoto, releases a new website. This seasons one has this digital error atmosphere, the sound and the visual effects are a prefect match. The navigation isn’t anything for people who are in a hurry, but the love for details makes up for it. I really liked the FW 2006 website and some even older ones. They actually should put up an archive!
Let’s see what Fall Winter 2008 2009 brings.

EDIT:
Of course there is an archive. Neue Digitale, the agency responsible for all those websites, has them archived:
adidas Y-3 2003
adidas Y-3 FW 2004
adidas Y-3 SS 2005
adidas Y-3 FW 2005
adidas Y-3 SS 2006
adidas Y-3 FW 2006
adidas Y-3 SS 2007
adidas Y-3 FW 2007

These scarfs called Necklaces, are made with 160 cm long shoelaces. The best part: they are hand knitted by elderly ladies  in the Netherlands. Again a great project by I HAVE POP.

So 2008 is an olympic year, which means that all sports brands will start special advertising campaigns. Here is the first one by adidas: Original Games. This spot shows all kinds of sports taken to the street, definitely not a new idea, but 180 Amsterdam did a great job.

A few weeks ago, Nike launched the Jordan XX3, the last signature Micheal Jordan sneaker ever (ok we’ll see about that). Ofcourse they made a website to go along with it: XX3. Blast Radius did an excellent job there!
You arrive in some sort of hall from where you can enter 4 diffentent rooms. And when I say rooms, I mean 3D rooms where you can ‘walk’ around thanks to a nice interface. For those of you who don’t like this kind of explorative browsing, there’s a nice and clean alternative navigation at top of the page.
I think this is one of the best implementations of 3D Flash I’ve seen since a long time. It looks like Papervision3D, an open source 3D flash engine, is getting some real momentum here.
And as a bonus: the Nike M4 website, a few months old but definitely worth checking out too.

180 Amsterdam made this animation for adidas, it’s all about Adi Dassler and his achievements. The details and the technique are amazing, you have to watch the ‘Behind the Scenes’ video too! You can find the micro website here.

I’ll take a pair! Please contact me if you want to send me a pair. You can buy them online at oki-ni.

‘83 original ways to successfully waste your time’ is the claim for the upcoming advertising campaign for Originals Denim by Diesel. Indeed adidas Originals & Diesel are teaming up for a denim line for next Spring/Summer. It’s quite amazing that such 2 huge brands get together.

Cross stitched Vans by Delaware.