The Reebok Timetanium Ventilator could have been the ultimate product for me: computer generated graphics by John Maeda combined with a sneaker! Unfortunately the sneaker looks … well I’m really disappointed. 100 pairs will be available on RbkCustom on November 13th.

Reebok posted a video on YouTube with John Maeda, at least the source code is on the insole.
More pictures of the sneaker here and here.

John Maeda is a world-renowned graphic designer, visual artist, and computer scientist at the MIT Media Lab, and is a founding voice for “simplicity” in the digital age. I have some of his books and his work just blows me away.

Now he designed a skateboard for Mekanism.

This board is called “thrrrrrrust2, the concept is two thousand little arrows arranged
in a collage as a kind of representation of “thrust” as often seen in physics films.

Ofcourse I ordered one.

Here’re some pictures of the launch party.