A few weeks ago, Sony had a big commercial shoot in Miami. This time it wasn’t for their Bravia TV’s but for their digital cameras and camcorders. And what did they use … millions of liters of foam. Here you can see some photos.
It reminds me a little of this commercial that Pleix made for them last year.
The new Sony Bravia commercial is there! Just go to ‘Colour Like No Other‘, there is much more to discover on that website. It looks like it is made with the Flash Papervision3D engine.
If you want to read about the whole production process of the commercial, head over to Creative Review.
This video for Sony HD was directed by Pleix, I guess you can tell. I’ll bet it looks great in HD on one of the Sony BRAVIA TV’s. You can see a quicktime version here.
There is also a new Sony BRAVIA advert coming, I’m curious if they can top their first one.
They actually filmed the new Bravia TVC last weekend in Glasgow. You can find the first pictures on Flickr: here and here.
On YouTube I found this video. Looks promissing.
Sony is making a new TV commercial for it’s Bravia products. They launched a blog to document the whole process and to give you some behind the scenes info. The expectations are quite high after their first Bravia TVC. The new TVC will be called Paint, see the URL. There’s a grey building as a sneak-peek … I guess it’s going to be colourful.